HR Sponsors Focus on Social Good and Mobile Tools to Engage Employees in Corporate Giving

October 11, 2017

As Official Host of HR Gives Back Duathlon, MaximusLife Delivers Interactive Step Challenge to Engage HR Technology Conference Attendees in Healthy Competition supporting Michael J. Fox Foundation for Parkinson’s Research; Company to Demo Enterprise Social Good Platform

Las Vegas, October 9, 2017 – MaximusLife, the leading provider of enterprise social impact and engagement solutions aimed at creating life-changing impact with daily lifead, today announced that the company is the official Host of HR Gives Back annual HR Technology Conference Duathlon. The challenge includes a pre-event step challenge and cycling event at the Venetian Canyon Ranch Cycle Studio in Las Vegas. An innovator and pioneer in employee social impact and engagement, MaximusLife hosted HR Leaders on its popular Enterprise Challenge platform over 12 days and is following with an on-site conference attendee engagement at the Venetian Spin Studio. MaximusLife announced today that so far corporate HR leaders, analyst, and vendors have joined virtual teams and walked 1,000 miles in 12 days to raise funds for Parkinson’s research with Michael J. Fox Foundation. With the step challenge closing on October 9th participants are now gearing for an on-site cycling event at the Venetian Hotel Spin Studio.

“It has been amazing to see well known leaders across all facets of Human Resources technology come together for 12 straight days for Parkinson’s Research,” said Brady Bruner, Co-Founder, MaximusLife. The HR Technology challenge was led by Mollie Lombardi, Founder of HR Gives Back (HRGB), and was designed as a pre-conference duathlon. Mollie is a testament to what passionate voices within HR can really do to create big impact. We were honored to be working with Mollie and amazing sponsors including ADP who donated five dollars to Team Fox for every 5,000 steps walked/run by HR leaders. We were even more amazed at the dedication of the coaches and teams to rally participants to 1,000 miles in only 12 days for Team Fox.

HRGB Challenge Prizes on Maximus included the following:

  • A Jet Blue Flyaway Trip worth $500
  • Team Prizes from CycleBar
  • Jillian Michaels exclusive fitness program HR team offers

The HRGB Challenge sponsors included Aptitude Research, Ceridian, Kronos, Ultimate Software, Brazen, Namely, Equifax, Leapgen, Cornerstone, Globoforce, Workforce Software, IA HR, CycleBar, Jillian Michaels FitFusion and Devon PR. Challenge participants included HR leaders across all sectors on the industry.

MaximusLife’s Enterprise platform includes employee engagement tools focused on integrating charity into the daily life at work and beyond. The platform includes employee charity challenges, wellness program integration, CSR story capture tools and secure mobile donations for employees to activate corporate gift matching and sponsored giving simply through their daily lifestyle.

MaximusLife’s challenges sync directly with wearable devices and your favorite social media accounts to empower employees with an easy way to create big impact for their favorite charities.

“We are excited to see HR leaders passionate about new ways to involve employees in corporate giving,” said, Brady Bruner. “Something we say a lot around here is we have to make it as simple as “just add water”, but in our case it is “just add heart and go”. Imagine waking up every day and knowing your activity that day would generate funds for charity-that is what our Enterprise platform does in a nutshell. Our goal is to make it really simple for companies to create compelling CSR stories by teaming with HR leaders using the latest employee engagement technology. We’re doing this by using employee’s daily activity across the apps and devices employees already spend time on daily. We’ve invested significant time and dollars into our API integrations including Fitbit, Misfit and new 2017 partners like CycleBar and Jillian Michaels FitFusion. With one dashboard, organizations get entirely new ways to engage employees while telling their CSR story in compelling ways.”

MaximusLife employees will be onsite to help HR Technology Conference attendees download and register for the Challenge. Registrants will have the option to use a fitness device or track activity using their phone. The second part of the Duathlon Challenge will begin at 7 am PDT on Wednesday, October 11th and final winners will be announced in the expo hall at the Venetian.

Further information on MaximusLife Enterprise Platform or the Maximus Charity API solutions can be viewed at


About Employee Challenges for Charity:

As business leaders continue to focus on engagement, social impact and culture as key priorities, they are looking to modern technology to help them deliver employee experiences across their workforces. Lifestyle challenges and charity events are proven to create lasting employee experiences that engage employees and ultimately drive revenue. Among recent studies a single employee engaged in social impact will return $2,400 of value to their organization. With 80+ Million millennials preferring to give monthly in “active” forms of giving using challenges is an easy and exciting way to engage this generation directly in corporate giving. The company will also demo employee mobile solutions along with the Enterprise platform at the MaximusLife booth in the Exhibit Hall.


About MaximusLife

Founded in 2014, MaximusLife went global after launching pre-sales on Indiegogo. The platform is the first mobile charity platform of its kind, crossing lifestyle, fitness and productivity categories with connections to modern ways of giving back. The platform challenge users to create big impact in small ways through weekly and monthly challenges. MaximusLife was recognized in fall 2014 as a leader in “Technology for People” at Techmanity, and in 2015 by Europe’s largest lifestyle technology and environment award Greentec Awards. For more information, please visit or follow us on Twitter at


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